Fashion


Program Description


Students in the Fashion program will learn valuable business skills necessary to meet the growing needs of a global industry that’s rapidly evolving. The Fashion Styling with Digital Influence certificate will provide students with the savviness and knowledge to engage and adapt to various consumer segments within the fashion industry.

Graduates of this program will successfully complete the following learning outcomes:

  • Create effective digital fashion content 
  • Build a brand through influence marketing 
  • Promote and develop a brand on social media platforms
  • Utilize data insight and fashion analytics
  • Understand fashion and image consulting
  • Gain a global perspective of the fashion industry 

Degree(s) / Certificates(s)


Title Local Bachelor's
Fashion Styling with Digital Influence - CERT Occupational Certificate -
Fashion Retail Management with Emphasis on Merchandising and Buying - CERT Occupational Certificate -

Career Outlook


Successful completion of this program can open doors to various employment opportunities, many of which require further higher education at the university level. Below are examples of related occupations and their annual mean wages in Arizona, based on career and wage data from Pipeline AZ, which utilizes government sources for its reports and forecasts.

Description

Plan, direct, or coordinate the operations of public or private sector organizations, overseeing multiple departments or locations. Duties and responsibilities include formulating policies, managing daily operations, and planning the use of materials and human resources, but are too diverse and general in nature to be classified in any one functional area of management or administration, such as personnel, purchasing, or administrative services. Usually manage through subordinate supervisors. Excludes First-Line Supervisors.

Duties/Tasks
  • Review financial statements, sales or activity reports, or other performance data to measure productivity or goal achievement or to identify areas needing cost reduction or program improvement.
  • Direct and coordinate activities of businesses or departments concerned with the production, pricing, sales, or distribution of products.
  • Direct administrative activities directly related to making products or providing services.
  • Prepare staff work schedules and assign specific duties.
  • Monitor suppliers to ensure that they efficiently and effectively provide needed goods or services within budgetary limits.
  • Direct or coordinate financial or budget activities to fund operations, maximize investments, or increase efficiency.
  • Establish or implement departmental policies, goals, objectives, or procedures in conjunction with board members, organization officials, or staff members.
  • Set prices or credit terms for goods or services, based on forecasts of customer demand.
  • Manage the movement of goods into and out of production facilities to ensure efficiency, effectiveness, or sustainability of operations.
  • Perform sales floor work, such as greeting or assisting customers, stocking shelves, or taking inventory.
Salary Information (AZ)
Average Salary
$99,490
Entry Level Salary
$37,340
Mid Level Salary
$78,530
Expert Level Salary
$190,470
Average Hourly Wage
$47.83
Entry Level Hourly Wage
$17.95
Mid Level Hourly Wage
$37.00
Expert Level Hourly Wage
$91.57
Typical Education Level

Bachelors Degree

Description

Plan, direct, or coordinate the activities of buyers, purchasing officers, and related workers involved in purchasing materials, products, and services. Includes wholesale or retail trade merchandising managers and procurement managers.

Duties/Tasks
  • Represent companies in negotiating contracts and formulating policies with suppliers.
  • Develop cost reduction strategies and savings plans.
  • Develop and implement purchasing and contract management instructions, policies, and procedures.
  • Prepare bid awards requiring board approval.
  • Direct and coordinate activities of personnel engaged in buying, selling, and distributing materials, equipment, machinery, and supplies.
  • Locate vendors of materials, equipment or supplies, and interview them to determine product availability and terms of sales.
  • Interview and hire staff, and oversee staff training.
  • Prepare and process requisitions and purchase orders for supplies and equipment.
  • Review, evaluate, and approve specifications for issuing and awarding bids.
  • Control purchasing department budgets.
  • Review purchase order claims and contracts for conformance to company policy.
Salary Information (AZ)
Average Salary
$127,500
Entry Level Salary
$77,120
Mid Level Salary
$124,090
Expert Level Salary
$189,830
Average Hourly Wage
$61.30
Entry Level Hourly Wage
$37.08
Mid Level Hourly Wage
$59.00
Expert Level Hourly Wage
$91.27
Typical Education Level

Bachelors Degree

Description

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

Duties/Tasks
  • Direct and coordinate activities involving sales of manufactured products, services, commodities, real estate, or other subjects of sale.
  • Resolve customer complaints regarding sales and service.
  • Review operational records and reports to project sales and determine profitability.
  • Oversee regional and local sales managers and their staffs.
  • Determine price schedules and discount rates.
  • Prepare budgets and approve budget expenditures.
  • Monitor customer preferences to determine focus of sales efforts.
  • Plan and direct staffing, training, and performance evaluations to develop and control sales and service programs.
  • Confer with potential customers regarding equipment needs, and advise customers on types of equipment to purchase.
  • Assess marketing potential of new and existing store locations, considering statistics and expenditures.
Salary Information (AZ)
Average Salary
$124,940
Entry Level Salary
$60,390
Mid Level Salary
$104,940
Expert Level Salary
N/A
Average Hourly Wage
$60.07
Entry Level Hourly Wage
$29.03
Mid Level Hourly Wage
$50.00
Expert Level Hourly Wage
N/A
Typical Education Level

Bachelors Degree

Contact Information


Faculty/Staff Contact(s)
Name Title Phone Email
Heather Weeks Lead Faculty/Coordinator of (FDI) Fashion Digital Influence - Heather.Weeks@azwestern.edu