Google Digital Marketing & E-Commerce

Google Digital Marketing & E-Commerce 

Digital marketing is about connecting people and brands online. People with careers in this field use display advertising, email, search engines, and other online channels to attract and engage customers, encourage them to make purchases, and build customer loyalty. E-commerce is the trading of goods and services over the internet. E-commerce uses online platforms to buy and sell products and services, which includes designing an online store, crafting product listings, conducting market research, fulfilling orders, and analyzing store performance.

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Date(s)/Cost

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Details

Field of Interest
Computer and Information Technology

Type of Certification
Digital Marketing & E-Commerce Professional Certificate 

Financial Aid

This course is not eligible for Financial Aid but Tuition Assistance may be available through AZ@Work. 

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What You'll Learn

Upon completion of the class students will be able to:

• Learn the fundamentals of digital marketing and e-commerce to gain the skills needed to land an entry-level job.
• Measure marketing performance through analytics and present insights.
• Attract and engage customers through digital marketing channels like search and email.
• Build e-commerce stores, analyze online performance, and grow customer loyalty.

Career Opportunities

Any type of career would benefit from this training.

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Registration Hours: Mon - Thurs 8AM - 5PM, Fri 8AM - 4PM payments accepted via phone, or walk-in. Please make checks payable to AWC. Visa, MasterCard, and Discover cards accepted.

Refund/Cancellation Policy: A 100% refund will be granted if a request is made 2 business days prior to the start of class. A 50% refund will be issued if notice is received less than 2 business days prior to class. No refunds will be issued after the first day of class.