Course Syllabi


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Course Description
Retail Buying & Planning
MKF-108

Explore and apply various forecast research methods in preparation for developing, planning, purchasing, or merchandising apparel lines and collections.

Visual Design and Merchandising
MKF-109

Knowledge and skill development in creating showrooms or retail store window/interior displays. Visual techniques of store planning, mannequin dressing, alternate form design, and display space conceptualization and implementation. Knowledge of space manipulation and color palates. Integrating the vision with the merchandise and target audience.

Global Marketing
MKF-110

Introduction to the research techniques and implementation strategies practiced in global marketing by the fashion and related industries.

Global Merchandising
MKF-112

Examine the multiple merchandising practices used around the world in fashion apparel companies--both retail and wholesale.

Salesmanship
MKT-100

Basic principles of selling: the techniques employed in the development of competencies in the area of selling, product knowledge, and sales supervisory skills. Emphasis is on outside selling.

Principles of Marketing
MKT-110

Principles, methods, and challenges involved in developing an integrated and customer-driven marketing strategy that helps achieve organizational goals.

Social Media Marketing
MKT-111

This course provides a working knowledge of the theory and practice in the use of social media platforms in marketing. The topics include a history of social media, the preparation for social media, the power of collective influence, and how to engage with social media. Students will review social mediums, social networks, platforms, and other marketing tools used to create social media campaigns

Principles of Advertising
MKT-230

Strategic functions and uses of advertising, study of media, general understanding of forms of copy, artwork, layout, production and testing advertis- ing effectiveness.

Preparatory Applied
MUS-050

Individual instruction in: a. brass, b. woodwind, c. string, d. keyboard, e. voice. See music advisor for assignment to correct course number.

Preparatory Applied
MUS-060

Individual instruction in: a. brass, b. woodwind, c. string, d. keyboard, e. voice. See music advisor for assignment to correct course number.

Yuma Chorale
MUS-100

Beginning level of a large community chorus that performs major choral works and is open to all interested singers by audition. It is a multi-level class.

Yuma Chorale
MUS-101

Continuation of a large community chorus that performs major choral works and is open to all interested singers by audition. It is a multi-level class.

Pep Band
MUS-103

Beginning level of band performance at public events. The band is open to all musicians; it is a multi-level class.

Community Band
MUS-104

Beginning level of concert band at public events.

Jazz Ensemble
MUS-105

Beginning level of big band jazz ensemble performance.

Chamber Singers
MUS-106

Beginning level of chamber vocal ensemble performance.

String Ensemble
MUS-107

Beginning level of string ensemble.

Civic Light Orchestra
MUS-108

Beginning level of Civic Light Orchestra

Civic Orchestra
MUS-109

Beginning level of Civic Orchestra.

Fundamentals of Music
MUS-110

This course provides an introduction to music theory that teaches the beginner to read, write, and understand musical notation. The approach is equally suited to those with no prior training in music, as well as those who have learned to sing or play without training in fundamentals.